Twiplomacy, World Leaders and Social Media in a Pandemic Age

This blog post was contributed by Shaila Manyam who is the Senior Vice-President and leads international public affairs at Burson Cohn & Wolfe (BCW) and is a member of the Global Leadership Council at the Meridian International Center.   The spread of COVID-19 upended how governments and leaders convene, communicate and carry out their fundamental responsibilities towards citizens, and as a result social media has grown in importance as a critical channel. Around the world, people are flocking to social media to learn critical information about public health, policy changes and safety – but also to seek emotional support, reassurance and build community. As isolation becomes more common through curfews, social distancing, travel bans and telework our need...

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Turning Social Media into Social Action

Like many college students around the world, twenty-five Iraqis from the Iraqi Young Leaders Exchange Program (IYLEP) spent their summer on Facebook, Twitter, and Instagram. But they weren’t just chatting with friends and snapping photos of their vacation. They posted, tweeted, and hashtagged for a good cause: developing comprehensive social media strategies for local Richmond, Virginia non-profit organizations.

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